Keywords – What are They?

what are keywords

When exploring the online world and beginning to learn about the process of creating an online business to start generating some income, I am sure you have come across the term “keywords” at least once or twice.

What are “Keywords”?

Keywords are what will generate organic traffic for your site.

When someone is looking for something online, they will type what they are looking for into Google, Bing, Yahoo, etc.

For example:

“How to surf”

keyword search
How you can use “Keywords”

When writing content for your business or on your blog, it is important to strategically place your chosen niche keywords in your writing. It is best to place them in your headings and in the name of your post.

For example, the name of my blog post might be:

“How to Surf – Learn How to Surf in 3 Simple Steps”

How Important are “Keywords”?

Keywords are very important when it comes to attracting organic traffic to your site. That being said, you DO NOT want to overemphasize your keywords.

The resourcefulness and reliability of your content is MUCH MORE important. When keywords are being overused, it is really easy to notice and your content will not flow properly.

Okay so now that we have that cleared up, you can continue on your journey of creating a successful online business.

If you are having trouble figuring out “what to do next”, don’t worry we have all been there before. Check out my #1 recommendation and see how I received guidance and direction from people that have already created successful online businesses.

Have any comments, questions or concerns? Leave them below.






  • Raphy

    Reply Reply January 6, 2016

    Really awesome article about keywords! I like that you gave a quick definition and usage of keywords for niche sites without overwhelming the reader with much information.

    In terms of keyword generation, what tools do you use the most? I’ve used Jaxxy for a time and even dabbled in Google’s Keyword Planner, which are both very potent ones. :)

    • Evan

      Reply Reply January 6, 2016

      Thanks Raphy! I am just trying to be as clear and concise as possible for my readers so that they can benefit from the information I write. As for the keyword tools, I use Jaaxy and Keyword Planner as well :) Check out my article on how I use them. Choosing Keywords for your Niche – 4 Simple Steps

  • Jenny

    Reply Reply April 10, 2016

    Very useful site about keywords. I used to hate doing keyword research it was the worst part of starting an online business! though i was using google keyword planner.
    I have recently started to use Jaaxy and I love it! it makes researching keywords a lot easier to pick out keywords, that you could use.

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